Strategic Partners
Beth Plutchak: Writer | Speaker | Small Business Expert
Turning Noise into Actionable Information for Over Twenty Years
The New Business Research
♦ Customer Research for B2C businesses
♦ Customer Research for B2B businesses
♦ Competitor Research
♦ Trade Area Research
Beth Plutchak does Business Research used in marketing and strategic and tactical planning to increase sales and control costs. Effective planning needs to be based on accurate and timely information, because information is power. Check out Beth’s blog post on The New Business Research to find out how the era of Big Data is not just for Big Companies. Isn’t it time you had the competitive power of the big guys?
Beth has been working with small businesses, turning data into information for over twenty years.
I work with a number of talented strategic partners to provide the complete services of a large consulting firm without the large overhead costs. We can do a complete project, using The New Business Research in these categories:
- Marketing
- Feasibility
- Strategic Planning
- Tactical Planning
- Benchmarking
Frederick Sharkey of Sharkey Accounting Solutions
Sue Gleason of Syzygy50
SyzyGy50, LLC is a project-based firm, launched by Sue Gleason to offer her knowledge, skills and network of strategic relationships to help your organization. Sue brings high energy and a personal commitment to meet your needs and exceed your expectations.
Merri Oxley of The Communication Team
Over the years Merri has worked with numerous corporate, non-profit and educational institutions to provide communication strategies that have produced outstanding results. These experiences have provided her with the opportunity to collaborate with Fortune 500 CEO’s, heads of Federal agencies, nationally recognized celebrities, major publishing houses, creative firms and national media outlets.
George Grevin of Big Time Creative Services
Over 20 years in marketing capacities with ad agencies working on national accounts and internally with Fortune 500 corporations, functioning as a creative director, copywriter, art director, producer, project manager and client liaison. Adept at managing multiple complex projects, maintaining timelines, quality control, budgets and sense of humor. Former tri-state Origami champ, knows a variety of secret handshakes, hangs sheet rock as a hobby, and was taught at an early age to play well with others.
Kari Apel of Apel Associates
Kari grew up on a dairy and crop farm in Southern Wisconsin where her father and mother began their entrepreneurship in the early 1970s. Seeing her parents’ dedication, core values and successes set forth a path to Apel Associates, Inc. as it exists today. Kari brings thirteen years of experience in tax, accounting, consulting, auditing and finance to pursue her entrepreneurial dream.



